To build a report in Google Analytics, follow these steps:
Log in to your Google Analytics account and select the website you want to create a report for.
Click on the "Reporting" tab at the top of the page.
Choose the report you want to create from the left-hand menu. For example, you can choose "Audience" to see information about your website visitors or "Acquisition" to see information about how users are finding your website.
Select the date range you want to see data for. You can choose a predefined date range or create a custom date range.
Use the options at the top of the page to filter and segment the data. You can filter the data by specific dimensions such as country, device, or traffic source, or segment the data to see how different groups of users behave on your site.
Customize the report by adding or removing metrics and dimensions. You can add new metrics and dimensions by clicking on the "Add Segment" or "Add Metric" buttons at the top of the page.
Save the report for future use by clicking on the "Save" button at the top of the page.
Export the report to share with others by clicking on the "Export" button at the top of the page. You can export the report as a PDF, CSV, or Excel file.
Overall, building a report in Google Analytics allows you to analyze website performance and make data-driven decisions to improve user experience and increase conversions. By following these steps, you can create custom reports that provide valuable insights into your website's performance.